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Book - Product Information
Becoming a Graphic Designer: A Guide to Careers in Design
Steven Heller, Teresa Fernandes
Rating: 4.5/5 Stars
Rank: 460431
Back Copy: Here is the complete guide to today's graphic design careers --
a clear and concise survey of the many types of opportunities available in
the field.
Filled with interviews and advice from leading designers, it
covers graphic design media, work types and settings, educational
training, portfolio preparation, getting a job, and much more.
Flap Copy:
The world of graphic design now boasts more opportunities in more
industries using a broader range of media than ever before.
Becoming a
Graphic Designer gives you the information you need to start taking
advantage of them -- with a clear and comprehensive survey of today's
graphic design careers filled with thoughts and advice from top working
designers.
Drawing on years of experience in the business, veteran
designers Steven Heller and Teresa Fernandes cover everything from
education and training, design specialties, and work settings to preparing
an effective portfolio and finding a job. They profile the major industries
employing graphic designers and explore advertising, corporate, editorial,
and other key design disciplines.
Both traditional and electronic media
are examined in detail -- including print, film titles, TV graphics, Web
design, motion graphics, and more.
Dozens of up-front interviews with
leading graphic designers let you see how companies such as Wired
magazine, Martha Stewart Living magazine, and MTV hire and work with
employees.
These inside perspectives offer invaluable real-world insights
on what different industries and positions are really like.
And a resource
guide to design publications and organizations points the way to further
information and guidance.
Complete with easy-to-use, compact sections,
useful sidebars, and sample design pieces, this outstanding guide is
invaluable for anyone interested in launching or developing a career in
graphic design.
STEVEN HELLER is Art Director of the New York Times Book
Review, Editor of the AIGA Journal of Graphic Design, and Chairman of the
School of Visual Arts MFA/design program.
Teresa Fernandes is a
publications designer and art director. Cover Design: Teresa Fernandes
About the AuthorSTEVEN HELLER (New York, NY) is Art Director of the New York Times Book
Review, Editor of the AIGA Journal of Graphic Design, and Chairman of the
School of Visual Arts MFA/design program.
TERESA FERNANDES (Greenwich,
CT) is an art director and designer.
Editorials
Sample 3 of 3
Becoming a Graphic Designer: A Guide to Careers in Design
Steven Heller, Teresa Fernandes
![]() | | | Book Description | | Back Copy: Here is the complete guide to today's graphic design careers --
a clear and concise survey of the many types of opportunities available in
the field. Filled with interviews and advice from leading designers,... read full editorial |
![]() | | | From the Inside Flap | | Becoming a Graphic Designer provides a comprehensive survey of the graphic
design market, including complete coverage of print and electronic media
and the evolving digital design disciplines that offer todays... read full editorial |
![]() | | | From the Back Cover | | Here is the complete guide to today's graphic design careers -- a clear and
concise survey of the many types of opportunities available in the field.
Filled with interviews and advice from leading designers,... read full editorial |
Customer Reviews
Sample 3 of 10
Becoming a Graphic Designer: A Guide to Careers in Design
Steven Heller, Teresa Fernandes
![]() | | | A valuable resource for the beginning designer | | (USA) May 24, 2000 - 5.0/5 stars | | I wish that I had discovered this book before I had graduated from design
school. Not only does this user friendly book offer excellent advice from
all the tops in the industry (done in short - to the point paragraphs),
... read full review |
![]() | | | good book for students | | (USA) January 28, 2003 - 5.0/5 stars | | This book is a good overview of what it means to be a graphic designer. It
goes through the different areas of design, and different job positions.
Everything you need to know about the design world is in this book. |
![]() | | | Fantastic Overview for a career in graphic design | | (Seattle, WA) June 6, 2001 - 5.0/5 stars | | I am a recent college graduate looking to get into a graphic design career
and I found this guide to be excellent. At first I was a bit skeptical
because it is heavy on interviews from practitioners but the later
sections... read full review |
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