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Swim with the Sharks Without Being Eaten Alive: Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition

Harvey Mackay

Swim with the Sharks Without Being Eaten Alive: Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition - image
Rating: 4.5/5 Stars
Rank: 52792
First-time author Mackay has produced a "how-to" book that is different. Offering a series of lessons with titles like, "If You Don't Have a Destination, You'll Never Get There," or "Make Decisions with Your Heart and What You'll End Up with Is Heart Disease," he tells parables that make the point more by example than by just giving advice.

How Mackay got Morrow to print 100,000 copies of his book and give himan unknown writera six-figure advance and a $150,000 promotion budget is as interesting as how he outflanked Calvin Griffith to keep the Twins in Minnesota.

Highly recommended for most public and academic libraries. Michael D. Kathman, St. John's Univ. Lib., Collegeville, Minn.
Copyright 1988 Reed Business Information, Inc.

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Editorials

Sample 3 of 13

Swim with the Sharks Without Being Eaten Alive: Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition
Harvey Mackay
 -- Governor Mario Cuomo
"...extraordinary intelligence and profound wisdom."
 Larry King
"It's one of the best self-help books I have ever read."--This text refers to the Paperback edition.
 Donald Trump
"A must for everyone and anyone entering the business world."--This text refers to the Paperback edition.



Customer Reviews

Sample 3 of 25

Swim with the Sharks Without Being Eaten Alive: Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition
Harvey Mackay
 A must read for all professions
(Houston, TX) May 2, 2000 - 5.0/5 stars
Regardless of your profession, you can learn from this "sales" book. The lessons in this book can teach you how to manage everything from your work to your relationships with direction and purpose. A must read.
 One Of The Great Business Books
(MN United States) September 13, 2002 - 5.0/5 stars
"Swim With The Sharks Without Being Eaten Alive" is Harvey Mackay's classic business book and one of my personal favorites. Each business lesson is only about one and a half pages long, so you don't need a shark's... read full review
 Details the power of personal networking
(San Francisco, CA United States) January 15, 2001 - 4.0/5 stars
This book reiterates all the things you've always known about business but don't always implement -- writing thank you notes, trying to personalize business relationships, relating to your customers. I read this book when... read full review



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