| I'm a Raving Fan! (Decatur, TX United States) February 22, 2001 - 5.0/5 stars ... |
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Raving Fans: A Revolutionary Approach To Customer Service Ken Blanchard, Sheldon Bowles 
Rating: 4.0/5 Stars Rank: 579 (Decatur, TX United States) February 22, 2001 - 5.0/5 stars Kenneth Blanchard continues his trend of writing easy-to-read books with BIG ideas for making your business better. Raving Fans is a book of stories relating how fictional companies have created an environment of delivering awesome customer service. A guy that has just been put in a managment position requiring a turnaround goes on a fictional trip with his "angel" to visit businesses that have figured out their vision and their system to deliver customer service extraordinary. Based on three simple principles (Decide, Discover, Deliver), each company has created a group of Raving Fans (not just customers, but fans) who wouldn't consider shopping anywhere else for what one of these companies offers. Within each story is other nuggets of common sense and good ideas that can be implemented in any company that has customers and wants to create fans. We required our store managers to read the book and each created a list ranging from 20-40 points that they can put into effect at their stores to improve customer service. This is a simple, must-read for every business owner and manager.
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