Serves up a rich blend of history. (USA) July 29, 2001 - 5.0/5 stars...

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Uncommon Grounds: The History of Coffee and How It Transformed Our World
Mark Pendergrast

Uncommon Grounds: The History of Coffee and How It Transformed Our World - image

Rating: 4.0/5 Stars
Rank: 27181

Serves up a rich blend of history.
(USA) July 29, 2001 - 5.0/5 stars

A discovery made in an Ethiopian rainforest centuries ago no commodity such as coffee has brewed up a rich and troubled history.

Over the years, the beverage has fomented revolution, spurred deforestation, enriched a few while impoverishing the many, and addicted millions with its psychoactive caffeine.

Little do people know that coffee is now the world's second most valuable legal commodity behind oil. The book details the rise and fall of regional coffee brands in the United States, the role of advertising in the industry, the global economic impact of coffee prices, and the recent emergence of specialty coffee retailers like Starbucks.

This book serves up a rich blend of anecdote, character study, market analysis and social history. You will always remember this book every time you take that sip of coffee.

FinancialNeeds.com

Customer Review: 2 of 26

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Customer Reviews

Uncommon Grounds: The History of Coffee and How It Transformed Our World
Mark Pendergrast

Customer Review 1 - 3 of 26


1.	now it is 3 degrees of separation not 6
	(Seattle, WA) September 21, 2004 - 5.0/5 stars
	Everything we do, everything we buy has an impact far around the world. This is an excellent study of these links through an in depth review of the coffee industry. Pendergrast has researched the significant political,... read full review

Current Review
2.	Serves up a rich blend of history.
	(USA) July 29, 2001 - 5.0/5 stars
	A discovery made in an Ethiopian rainforest centuries ago no commodity such as coffee has brewed up a rich and troubled history. Over the years, the beverage has fomented revolution, spurred deforestation, enriched... read full review

3.	If you have to find the ONE book that covers Coffee..
	(Anaheim, CA USA) February 3, 2002 - 5.0/5 stars
	Pendergrast has it covered here in Uncommon Grounds.. From Kaldi to Peet's and Starbucks.. He manages to give you the complete historical perspective of coffee from when it was first grown in Africa and South America... read full review

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Editorials

Sample 3 of 13

Uncommon Grounds: The History of Coffee and How It Transformed Our World
Mark Pendergrast


	Amazon.com
	Since its discovery in an Ethiopian rainforest centuries ago, coffee has brewed up a rich and troubled history, according to Uncommon Grounds, a sweeping book by business writer Mark Pendergrast. Over the years, the beverage... read full editorial

	The New York Times Book Review, Betty Fussell
	With wit and humor, Pendergrast has served up a rich blend of anecdote, character study, market analysis and social history.--This text refers to an out of print or unavailable edition of this title.

	New Yorker, July 26, 1999
	"Pendergrast has taken on a huge subject.... This encyclopedic volume is the entertaining result." --This text refers to an out of print or unavailable edition of this title.

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