| Is this a scam? No, this is not a scam. The opinions of consumers are important... |
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Tue December 2, 2008 |
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| e-Book Editorial:3
My Consumer Surveys Myconsumersurveys.com 
No, this is not a scam. The opinions of consumers are important to companies around the world, and that's what all of this is based on. Companies will pay you money for your time to complete surveys and participate in focus groups so that they can understand consumers. Your opinion is an important factor in their decision-making processes: they need to know what to sell, what not to sell, where to sell, and who to sell to. Your opinion will help them meet their advertising and financial goals – and they will be happy to pay you for helping them. So you see, this is no "scam." It actually makes a lot of sense doesn't it? What are surveys? Surveys are questionnaires designed to inform companies about what people like you think about their products and services. They can be done online or over the phone. The answers from the participants are then compiled by market researchers and used to make important decisions about product design and advertising campaigns. What are focus groups? Focus groups are a marketing research technique in which a group of people (usually about 10) are led through a discussion of a particular product or service by a trained moderator. They can be conducted in person, online, or over the phone. Focus groups are designed to give a company a better idea of how consumers perceive a particular product or service.
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